What is the Difference Between Exhibition Booth and Stand?
What is the Difference Between Exhibition Booth and Stand?
- Blog
- Mohit Verma SEO
Introduction
If you’re planning to participate in an exhibition or trade show, chances are you’ve heard the terms booth and stand thrown around interchangeably. But here’s the truth — while they may sound similar, they serve different purposes.
Knowing the difference between an exhibition booth and a stand can help you avoid confusion, plan your layout more efficiently, and even save costs. Let’s break it down, with real-world examples and practical tips for exhibitors across India.
🧱 What is an Exhibition Stand?
An exhibition stand is the physical setup used to display your brand at an event. It’s designed and fabricated based on your objectives — whether it’s product demos, lead generation, or visual branding.
✅ Common Stand Types:
Custom-Built Exhibition Stands
Tailored to your brand with creative shapes, lighting, and technology.Modular Exhibition Stands
Reusable structures perfect for multiple events across cities.Portable Stands
Lightweight and easy to assemble — great for startups and small spaces.
Example: A 3D exhibition stand with backlit panels, LED screens, and brochure racks — designed to impress and engage.






An exhibition booth refers to the space or area allotted to you by the event organizer. It’s like your brand’s “plot of land” at the venue.
Booths come in two main forms:
Raw Space Booths
Empty space where you can build your own custom stand.Shell Scheme Booths
Pre-built with standard walls, fascia board, carpet, and lighting — plug-and-play.
Example: You book a 6x3m booth at India Expo Mart, Noida. That’s your exhibition booth. What you install inside is your stand.
🎯 Booth vs. Stand: Side-by-Side Breakdown
Feature | Exhibition Booth | Exhibition Stand |
---|---|---|
Refers To | Space at the venue | Physical structure inside the booth |
Provided By | Event Organizer | Vendor or in-house design team |
Types | Shell Scheme, Raw Space | Modular, Custom, Portable |
Customizable | Limited (in shell) | Fully customizable |
Pricing | Based on sq. meters | Based on design, materials, features |
🧠 Why This Difference Matters
✅ Clarity with Vendors: You’ll know exactly what to ask for — booth booking vs stand designing.
✅ Smarter Budgeting: Booth cost is fixed by organizer, but stand cost varies based on your goals.
✅ Professional Planning: You’ll avoid last-minute surprises by knowing what each part involves.
📍 Real-World Scenario
Let’s say you’re exhibiting at Renewable India Expo in Gurgaon.
You book a 6x6m booth through the organizer.
Then, you hire Design Bullz (😉) to create a custom exhibition stand with 3D product showcases and LED walls.
Simple: Booth = Space, Stand = Setup inside that space.
🏗️ Types of Booth & Stand Configurations in India
Type | Description | Used For |
---|---|---|
Shell Scheme Booth | Pre-built with basic branding | Small B2B expos |
Raw Space Booth | Just floor space | Large expos with custom setups |
Custom Stand | Fully branded, tailored structure | High-impact presence |
Modular Stand | Reusable, easy to install | Multi-city exhibitors |
Double-Decker Stand | Two levels | Big brands with premium budgets |
Client Logos of Brands You've Worked






Looking for the best and Aaffordable exhibition stand Let Design Bullz be your trusted partner in creating a powerful presence at your next event.
Why Design Bullz is the Best
We don’t just build stands — we build branded experiences. Here’s how Design Bullz stands out from the crowd:
Feature | Design Bullz | Other Providers |
---|---|---|
Custom Creativity | Yes – 100% original designs | Often use reused templates |
End-to-End Service | Concept to Dismantle | Design or fabrication only |
Pricing Options | Modular, Rental, Premium | Mostly custom high-end |
Expertise | Local team, local expos | Outsiders with less insight |
Sustainability | Reusable + eco designs | On request, premium priced |
Event Support | 24/7 event helpline | Limited to working hours |
🎁 Offer: Free 3D Design Consultation for Clients — Book Today!
👉 Ready to make your mark?
Let Design Bullz build your next exhibition stand — from concept to execution.
📩 Contact us today for a free design consultation + venue advice!
FAQs: Booth vs Stand
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Q1: Can I use the same stand in different booths?
Yes — if it's modular or portable.
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Q2: Does booth rental include stand setup?
No — booth is the space. You’ll need to build your stand separately.
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Q3: Is shell scheme better than custom stands?
Depends on your goal. Shell scheme is affordable; custom stands deliver bigger visual impact.